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13Content managementReact2019

Content Marketing Studio

A content studio for building landing pages and email campaigns from a shared component library, rebuilt around React Hooks.

Complete
content-marketing-studio.demo
Workspace overview

Content Marketing Studio

24library components
1brand token source
0rewrite freezes

The challenge

Marketing teams maintained dozens of near-identical landing pages by copying markup, so brand updates required touching every page and email template by hand.

The response

A studio built on one governed component library, where a brand change propagates everywhere and each page is composition rather than duplication.

24library components
1brand token source
0rewrite freezes

Built around real work.

The experience is structured around the needs of Marketing teams, Content editors, Brand managers.

  • Shared component library
  • Landing page composition
  • Email template builder
  • Brand token propagation
  • Reusable content snippets
  • Multi-vendor theming

Decisions over decoration.

Every technical choice supports clarity, resilience, performance, or maintainability.

01

Incremental hooks adoption, leaf components first

02

Context API for theming instead of prop drilling

03

Table-based email output generated from the same schema

Technology

React 16.8HooksContext APIWebpack 4JestReact Testing Library

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